Modelling customer process activities in interactive value creation
Year of publication: |
2011
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Authors: | Eichentopf, Thomas ; Kleinaltenkamp, Michael ; Stiphout, Janine van |
Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 24917679. - Vol. 22.2011, 5 (11.10.), p. 650-664
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