Models for brand relationships
Year of publication: |
2021
|
---|---|
Authors: | Fetscherin, Marc ; Veloutsou, Cleopatra ; Guzman, Francisco |
Published in: |
Journal of Product & Brand Management. - Emerald, ISSN 1061-0421, ZDB-ID 2020682-3. - Vol. 30.2021, 3 (28.04.), p. 353-359
|
Publisher: |
Emerald |
Saved in:
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