Extent: | XXVII, 381 S. graph. Darst. |
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Series: | Legends in marketing. - Los Angeles, Calif. [u.a.] : Sage, ZDB-ID 2620420-4. - Vol. 3 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammlung ; Collection of articles written by one author ; Sammelwerk ; Collection of articles of several authors ; Reprint |
Language: | English |
Notes: | Enth. 21 Beitr. |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009238852