Money-back guarantee and personalized pricing in a Stackelberg manufacturer's dual-channel supply chain
Wei Li, Jing Chen, Gongqian Liang, Bintong Chen
| Year of publication: |
March 2018
|
|---|---|
| Authors: | Li, Wei ; Chen, Jing ; Liang, Gongqian ; Chen, Bintong |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 197.2018, p. 84-98
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| Subject: | Dual-channel | Manufacturer Stackelberg game | Customer returns | Pricing | Product line | Lieferkette | Supply chain | Spieltheorie | Game theory | Preismanagement | Pricing strategy | Industrie | Manufacturing industries | Duopol | Duopoly |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2017.12.027 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011820942