Multi-channel store image and the effects on purchase intention
Year of publication: |
2009
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Authors: | Chen, Ja-Shen ; Ching, Russell ; Tsou, Hung Tai |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 7226238. - Vol. 29.2009, 9-10, p. 1215-1230
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