Multichannel behaviour in the retail industry : evidence from an emerging market
Rania S. Hussein and Amr Kais
| Year of publication: |
2021
|
|---|---|
| Authors: | Hussein, Rania S. ; Kais, Amr |
| Published in: |
International journal of logistics : research and applications. - London [u.a.] : Taylor & Francis, ISSN 1469-848X, ZDB-ID 2020197-7. - Vol. 24.2021, 3, p. 242-260
|
| Subject: | channel choice | emerging market | Multichannel behaviour | retail industry | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Schwellenländer | Emerging economies |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/13675567.2020.1749248 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012515881