Multivariate methods for market and survey research
edited by Jagdish N. Sheth
| Year of publication: |
c1977
|
|---|---|
| Other Persons: | Sheth, Jagdish N. (contributor) |
| Institutions: | American Marketing Association (contributor) |
| Publisher: |
Chicago : American Marketing Association |
| Subject: | Marktforschung | Market research | Multivariate Analyse | Multivariate analysis | USA | United States | Theorie | Theory |
| Extent: | ix, 388 p 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | An outgrowth of a workshop on multivariate methods organized ... at the University of Chicago under the sponsorship of the American Marketing Association Bibliography: p. 339-378 Includes index 18 Beiträge |
| ISBN: | 0-87757-081-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000329793