Network partner knowledge and internal relationships influencing customer relationship quality and company performance
Year of publication: |
2012
|
---|---|
Authors: | Mitręga, Maciej |
Other Persons: | Geigenmüller, Anja (ed.) |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 27.2012, 6, p. 486-496
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Network partner knowledge | Internal relationships | Customer relationship quality | Company performance | Business‐to‐business marketing | Channel relationships | Marketing |
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