New technology mirrors old habits : online buying mirrors cross-national variance of conventional buying
Kendall Goodrich; Marieke de Mooij
| Year of publication: |
2011
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|---|---|
| Authors: | Goodrich, Kendall ; Mooij, Marieke K. de |
| Published in: |
Journal of international consumer marketing. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 0896-1530, ZDB-ID 1080285-X. - Vol. 23.2011, 3/4, p. 246-259
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| Subject: | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009270618