New venture adaptation in international markets : a goal orientation theory perspective
Year of publication: |
2020
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Authors: | Domurath, Anne ; Coviello, Nicole ; Patzelt, Holger ; Ganal, Benjamin |
Published in: |
Journal of world business : JWB. - Greenwich, Conn. [u.a.] : JAI Press, ISSN 1090-9516, ZDB-ID 1382307-3. - Vol. 55.2020, 1, p. 1-16
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Subject: | Adaptation | Goal orientation theory | International entrepreneurship | International new venture | Internationalization | Unternehmensgründung | Business start-up | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Entrepreneurship | Entrepreneurship approach | Multinationales Unternehmen | Transnational corporation | Internationales Marketing | International marketing |
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