Nischenartikel : Wachstumstreiber für den Versandhandel?
Hans-Christian Riekhof; Tobias Schäfers; Sebastian Teuber
| Year of publication: |
2009
|
|---|---|
| Authors: | Riekhof, Hans-Christian ; Schäfers, Tobias ; Teuber, Sebastian |
| Publisher: |
Göttingen : PFH |
| Subject: | Nischenstrategie | Niche marketing strategy | Sortiment | Retail assortment | Distanzhandel | Distance selling | Deutschland | Germany |
freely available
| Extent: | Online-Ressource (PDF-Datei: 17 S., 3,45 MB) graph. Darst. |
|---|---|
| Series: | Forschungspapiere. - Göttingen : PFH Private Hochschule Göttingen, ISSN 2628-8850, ZDB-ID 2508977-8. - Vol. 2009/05 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | German |
| Notes: | Systemvoraussetzungen: Acrobat Reader |
| Other identifiers: | hdl:10419/58055 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009531261