On reforming marketing : for marketing systems and brand equity strategy
Year of publication: |
2006
|
---|---|
Authors: | Hunt, Shelby D. |
Published in: |
Does marketing need reform? : fresh perspectives on the future. - Armonk, N.Y. [u.a.] : Sharpe, ISBN 0-7656-1698-X. - 2006, p. 69-77
|
Subject: | Markenimage | Brand image | Markenführung | Brand management | Marketingmanagement | Marketing management |
-
Understanding effective factors affecting brand equity
Bhumiphat Gilitwala, (2022)
-
New marketing strategies the facebook
Achmedov, R. S., (2014)
-
Thaichon, Paramaporn, (2015)
- More ...
-
Legends in marketing : a review of Shelby D. Hunt's volumes
Hunt, Shelby D., (2011)
-
Hunt, Shelby D., (2012)
-
Hunt, Shelby D., (2012)
- More ...