On the performance of B2B e-markets : an analysis of organizational capabilities and market opportunities
Year of publication: |
2012
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Authors: | Wang, Shan ; Mao, Ji-ye ; Archer, Norman P. |
Published in: |
Electronic commerce research and applications. - Amsterdam [u.a.] : Elsevier, ISSN 1567-4223, ZDB-ID 2539019-3. - Vol. 11.2012, 1/6, p. 59-74
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Subject: | B2B electronic marketplaces | Organizational capability | Market opportunity | Service capability | Electronic Commerce | E-commerce | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Ressourcenorientierter Ansatz | Resource-based view | Dynamische Kompetenzen | Dynamic capabilities | Capability-Ansatz | Capability approach | Marketingmanagement | Marketing management |
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