Online media, market orientation, and financial performance in nonprofits
Year of publication: |
2012
|
---|---|
Authors: | Levine, Helisse ; Zahradnik, Anne G. |
Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 24.2012, 1, p. 26-42
|
Subject: | Marketingmanagement | Marketing management | Nonprofit-Marketing | Nonprofit marketing | Online-Marketing | Internet marketing | Unternehmenserfolg | Firm performance | Nonprofit-Organisation | Nonprofit organization | USA | United States |
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