Online service failure : how consumers from emerging countries react and complain
Simoni F. Rohden and Celso Augusto de Matos
| Year of publication: |
2022
|
|---|---|
| Authors: | Rohden, Simoni F. ; Matos, Celso Augusto de |
| Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 39.2022, 1, p. 44-54
|
| Subject: | Complaint | Cross-cultural | Online purchase | Satisfaction | Service failure | Schwellenländer | Emerging economies | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCM-01-2021-4366 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013165311