Online shopping orientations of Latino millennial generational cohorts
Olivia Johnson, Hyojung Cho, Sarif Patwary
| Year of publication: |
2023
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|---|---|
| Authors: | Johnson, Olivia ; Cho, Hyojung ; Patwary, Sarif |
| Published in: |
Journal of consumer behaviour. - Chichester : Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 22.2023, 1, p. 14-26
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| Subject: | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Altersgruppe | Age group | Kohortenanalyse | Cohort analysis | Hispano-Amerikaner | Hispanics |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/cb.2107 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014251172