Open Innovation : eine empirische Analyse zur Identifikation innovationsbereiter Kunden
Stefan Vollmann; Tim Lindemann; Frank Huber
| Year of publication: |
2012
|
|---|---|
| Authors: | Vollmann, Stefan ; Lindemann, Tim ; Huber, Frank |
| Publisher: |
Lohmar [u.a.] : Eul |
| Subject: | Innovationsmanagement | Innovation management | Marketing | Open Innovation |
| Description of contents: | Table of Contents [d-nb.info] ; Table of Contents [gbv.de] |
| Extent: | XI, 94 S. graph. Darst. 210 mm x 148 mm, 168 g |
|---|---|
| Series: | Reihe: Marketing : MAR. - Lohmar : Eul, ZDB-ID 2002232-3. - Vol. 61 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-8441-0153-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013432287