Opportunities and challenges for B2B manufacturing firms : moving from products to services -case SKF
Year of publication: |
2006
|
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Authors: | Penttinen, Esko ; Saarinen, Timo |
Published in: |
Managing business in a multi-channel world : success factors for e-business. - Hershey, Pa. [u.a.] : Idea Group Publ., ISBN 1-59140-629-3. - 2005, p. 119-129
|
Subject: | Aktiebolaget SKF <Göteborg> | Lieferantenmanagement | Supplier relationship management | Leistungsbündel | Bundling strategy | Maschinenbau | Machinery industry | Maschinenelemente | Machine parts | Schweden | Sweden |
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