Optimal Bundle Pricing
Year of publication: |
1990
|
---|---|
Authors: | Hanson, Ward ; Martin, R. Kipp |
Published in: |
Management Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0025-1909. - Vol. 36.1990, 2, p. 155-174
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | marketing | pricing | product policy | mathematical programming | mixed integer linear |
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