Optimal selling strategies when buyers name their own prices
Year of publication: |
2015
|
---|---|
Authors: | Zeithammer, Robert |
Published in: |
Quantitative marketing and economics : QME. - Dordrecht [u.a.] : Springer Science + Business Media, ISSN 1570-7156, ZDB-ID 2114104-6. - Vol. 13.2015, 2, p. 135-171
|
Subject: | Name-your-own-price selling | Pricing | Mechanism design | Ex-post implementation | Bidding | Two-part tariff | Minimun bid | Reserve price | Auction | Revenue equivalence | Auktionstheorie | Auction theory | Preismanagement | Pricing strategy | Preisdifferenzierung | Price discrimination | Mechanismus-Design-Theorie | Auktion | Verkauf | Selling |
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