Optimales Online-Marketing : Marketingmöglichkeiten und anwendergerechte Gestaltung des Mediums Online
Stefan Hoffmann
| Year of publication: |
1998
|
|---|---|
| Authors: | Hoffmann, Stefan |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. [u.a.] |
| Subject: | Mobile Marketing | Mobile marketing | Marketingmanagement | Marketing management | Internet | Versicherung | Insurance | Theorie | Theory | Deutschland | Germany |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | XX, 293 S. : graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Hamburg, Univ. der Bundeswehr, Diss., 1997 |
| Notes: | Literaturverz. S. 278 - 293 |
| ISBN: | 3-8244-6732-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000987842