Organisational Culture and Image
Mats Alvesson
| Year of publication: |
2017
|
|---|---|
| Authors: | Alvesson, Mats |
| Published in: |
The Oxford handbook of management. - Oxford : Oxford University Press, ISBN 978-0-19-177956-5. - 2017
|
| Subject: | Unternehmenskultur | Corporate culture | Markenimage | Brand image |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1093/oxfordhb/9780198708612.013.6 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012884930