Organizational buying center : a research agenda
Yoram Wind
| Year of publication: |
1978
|
|---|---|
| Authors: | Wind, Yoram |
| Published in: |
Organizational buying behavior. - Chicago, Ill. : American Marketing Ass., ISBN 0-87757-106-6. - 1978, p. 67-76
|
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003012545