Organizational identity and formulating strategy : the breaking and remaking of AT&T
Yolanda Sarason and Johan van Rekom
| Year of publication: |
2007
|
|---|---|
| Authors: | Sarason, Yolanda ; Rekom, Johan van |
| Published in: |
Organizational identity in practice. - London [u.a.] : Routledge, ISBN 0-415-39839-8. - 2007, p. 50-62
|
| Subject: | Übernahme | Takeover | Organisatorischer Wandel | Organizational change | Firmenimage | Corporate reputation | Unternehmenskultur | Corporate culture | Interne Kommunikation | Internal communication | Telekommunikationssektor | Telecommunications industry | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003534162