Perceived quality, visitor satisfaction and conative loyalty in South African heritage museums
Year of publication: |
2013
|
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Authors: | Radder, Laetitia ; Han, Xiliang |
Published in: |
International business and economics research journal. - Littleton, Colo., ISSN 1535-0754, ZDB-ID 2143670-8. - Vol. 12.2013, 10, p. 1261-1272
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Subject: | Conative Loyalty | Heritage Museum | Perceived Quality | South Africa | Visitor Satisfaction | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Südafrika | Museum | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kulturgüter | Cultural heritage | Urlaubsverhalten | Holiday behaviour |
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