Perceived Usefulness (Pu), Perceived Ease of Use (Peou), and Behavioural Intension to Use (Biu) : Mediating Effect of Attitude Toward Use (AU) with Reference to Mobile Wallet Acceptance and Adoption in Rural India
Year of publication: |
2020
|
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Authors: | Kumar, M Sendhil |
Other Persons: | Krishnan, Dr. S. Gokula (contributor) |
Publisher: |
[2020]: [S.l.] : SSRN |
Subject: | Indien | India | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour |
Extent: | 1 Online-Ressource (9 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments June 30, 2020 erstellt |
Other identifiers: | 10.2139/ssrn.3640059 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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