Pharmaceutical strategy and the evolving role of merger and acquisition
Year of publication: |
2012
|
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Authors: | Burns, Lawton Robert ; Nicholson, Sean ; Wolkowski, Joanna P. |
Published in: |
The business of healthcare innovation. - Cambridge, UK [u.a.] : Cambridge Univ. Press, ISBN 1-107-02497-8. - 2012, p. 116-193
|
Subject: | Pharmaindustrie | Pharmaceutical industry | Strategisches Management | Strategic management | Übernahme | Takeover | Innovationsmanagement | Innovation management | Betriebliche Wertschöpfung | Value creation |
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