Place branding : connecting tourist experiences to places
edited by Pantea Foroudi, Chiara Mauri, Charles Dennis and T C Melewar
| Year of publication: |
2020
|
|---|---|
| Other Persons: | Foroudi, Pantea (ed.) |
| Publisher: |
New York, NY : Routledge, |
| Subject: | Standortmarketing | Place marketing | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Fremdenverkehrsgebiet | Urlauber | Erfahrung |
| Extent: | 1 online resource |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| ISBN: | 978-1-315-60056-7 ; 1-315-60056-0 ; 978-1-317-08064-0 ; 1-317-08064-5 ; 978-1-317-08065-7 ; 1-317-08065-3 ; 978-1-4724-5592-5 |
| Classification: | Erholung, Tourismus: Allgemeines ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013180714