Point of View: Blurred Boundaries Where Does Editorial End and Advertising Begin ?
Year of publication: |
1993
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Authors: | Sandler, Dennis M. ; Secunda, Eugene |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 33.1993, 3, p. 73-81
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Saved in:
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