Portfolio management for new products
Robert G. Cooper ; Scott J. Edgett ; Elko J. Kleinschmidt
| Year of publication: |
2001 ; 2. ed.
|
|---|---|
| Authors: | Cooper, Robert G. ; Edgett, Scott J. ; Kleinschmidt, Elko |
| Publisher: |
Cambridge, Mass. : Perseus Publ. |
| Subject: | Portfoliomanagement | Neues Produkt |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 382 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-7382-0514-4 ; 0-7382-0514-1 |
| Classification: | Forschung und Entwicklung ; Investition, Finanzierung |
| Source: |
Persistent link: https://www.econbiz.de/10004703617