Powerlines : words that sell brands, grip fans, and sometimes change history
Year of publication: |
2008 ; 1. ed.
|
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Authors: | Cone, Steve |
Publisher: |
Princeton, N.J. : Bloomberg |
Subject: | Marketing | Werbung | Slogan | Akustische Markenführung | Slogans | Branding (Marketing) |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Conversational capital : how to create stuff people will love to talk about
Cesvet, Bertrand, (2009)
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Hammond, James, (2008)
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The experience effect : engage your customers with a consistent and memorable brand experience
Joseph, Jim, (2010)
- More ...
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Steal these ideas! : marketing secrets that will make you a star
Cone, Steve, (2012)
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Steal this ideas! : marketing secrets that will you make a star
Cone, Steve, (2005)
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Guest spot - Six Deadly Marketing Sins
Cone, Steve, (2008)
- More ...