Extent:
Online-Ressource
v.: digital
Type of publication: Book / Working Paper
Language: German
Notes:
Literaturangaben
ISBN: 978-3-8349-9269-7 ; 978-3-8349-0272-6
Other identifiers:
10.1007/978-3-8349-9269-7 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013515200