Pre-Orders for New To-Be-Released Products Considering Consumer Loss Aversion
Year of publication: |
2009
|
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Authors: | Zhao, Xuying ; Stecke, Kathryn E. |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Risikoaversion | Risk aversion |
Extent: | 1 Online-Ressource (34 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 8, 2009 erstellt |
Other identifiers: | 10.2139/ssrn.1375207 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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