Predicting and optimizing customer behaviors
Year of publication: |
2005
|
---|---|
Authors: | Cox, Louis Anthony |
Published in: |
Handbook of integrated risk management for e-business : measuring, modeling, and managing risk. - Boca Raton, Fla. : Ross, ISBN 1-932159-07-X. - 2005, p. 281-309
|
Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Prognoseverfahren | Forecasting model |
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