Predicting intention to buy organic food during the Covid-19 pandemic : a multi-group analysis based on the health belief model
Year of publication: |
2023
|
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Authors: | Alagarsamy, Subburaj ; Mehrolia, Sangeeta ; Vasudevan, M. ; Jeevananda, S. |
Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 35.2023, 4, p. 508-534
|
Subject: | consumer behavior | COVID-19 | food choice | health belief model | moderation | Organic food | Konsumentenverhalten | Consumer behaviour | Coronavirus | Bio-Lebensmittel | Gesundheit | Health | Gesundheitsrisiko | Health risk |
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