Pricing under dynamic competition when loyal consumers stockpile
Year of publication: |
2021
|
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Authors: | Gangwar, Manish ; Kumar, Nanda ; Rao, Ram C. |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 40.2021, 3, p. 569-588
|
Subject: | consumer stockpiling | loyal consumers | dynamic competition | pricing | game theory | Markov perfect equilibrium | Konsumentenverhalten | Consumer behaviour | Spieltheorie | Game theory | Preismanagement | Pricing strategy | Wettbewerb | Competition |
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