Primacy versus recency effects in extended service encounters
Year of publication: |
2013
|
---|---|
Authors: | Garnefeld, Ina ; Steinhoff, Lena |
Published in: |
Journal of Service Management. - Emerald Group Publishing Limited, ISSN 1757-5826, ZDB-ID 2495133-X. - Vol. 24.2013, 1, p. 64-81
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Customer satisfaction | Critical incidents | Experimental research | Service delivery |
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