Private Labels and National Brands Across Online and Offline Channels
| Year of publication: |
2009
|
|---|---|
| Authors: | Arce-Urriza, Marta |
| Other Persons: | Cebollada, Javier (contributor) |
| Publisher: |
[2009]: [S.l.] : SSRN |
| Subject: | Vertriebsweg | Distribution channel | Markenartikel | Brand | Online-Handel | Online retailing | Spanien | Spain | Lebensmitteleinzelhandel | Food retailing | Wettbewerb | Competition |
| Description of contents: |
This paper (Chapter 4 of ...
|
freely available
| Extent: | 1 Online-Ressource (118 p) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments June 8, 2009 erstellt |
| Other identifiers: | 10.2139/ssrn.1416122 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013159157