Private labels strategy, retail profitability and bargaining power in the fluid milk market
Year of publication: |
2023
|
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Authors: | Chen, Xuan ; Liu, Yizao |
Published in: |
Journal of agricultural & food industrial organization. - Berlin : De Gruyter, ISSN 1542-0485, ZDB-ID 2113270-7. - Vol. 21.2023, 2, p. 171-182
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Subject: | competition | Nash bargaining | private label | retail pricing | Einzelhandel | Retail trade | Handelsmarke | Store brand | Einzelhandelspreis | Retail price | Verhandlungstheorie | Bargaining theory | Verhandlungsmacht | Bargaining power | Nash-Gleichgewicht | Nash equilibrium | Milchmarkt | Milk market | Wettbewerb | Competition | Verhandlungen | Negotiations |
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