Product Differentiation Costs and Global Competition
Year of publication: |
2005
|
---|---|
Authors: | Garbelli, Maria Emilia |
Published in: |
Symphonya. Emerging Issues in Management. - University of Milano-Bicocca. - 2005, 1 Over-Supply and Global Markets - 1, 6
|
Publisher: |
University of Milano-Bicocca |
Subject: | Product Differentiation | Differentiation Costs | Over-Supply | Global Competition | Marketing | Market-Driven Management | Global Corporations | Global Markets DOI:http://dx.doi.org/10.4468/2005.1.06garbelli |
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