Product differentiation, store differentiation, and assortment depth
Year of publication: |
2009
|
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Authors: | Hamilton, Stephen F. ; Richards, Timothy J. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 55.2009, 8, p. 1368-1376
|
Subject: | Produktdifferenzierung | Product differentiation | Sortiment | Retail assortment | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Monopol | Monopoly | Oligopol | Oligopoly | Theorie | Theory |
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