Product feature management : a multiple case investigation into the nature of product features and product feature decision making
door Jürg Manfred Thölke
| Year of publication: |
1998
|
|---|---|
| Authors: | Thölke, Jürg M. |
| Subject: | Produktentwicklung | Produkteigenschaft |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 340 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Delft, Univ., Diss., 1998 |
| Notes: | Zsfassung in engl. u. niederländ. Sprache |
| ISBN: | 90-9012-169-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004037476