Profiling mass affluent luxury goods consumers in China: A psychographic approach
Year of publication: |
2011
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Authors: | Xiao Lu, Pierre ; Pras, Bernard |
Published in: |
Thunderbird international business review. - New York, NY : Wiley, ISSN 1096-4762, ZDB-ID 14116571. - Vol. 53.2011, 4, p. 435-456
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