Promoting mental health during the COVID-19 pandemic : the transtheoretical model of change and social marketing approach
Onur Akdaş, Magdalena Cismaru
| Year of publication: |
2022
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|---|---|
| Authors: | Akdaş, Onur ; Cismaru, Magdalena |
| Published in: |
International review on public and non-profit marketing. - Berlin : Springer, ISSN 1865-1992, ZDB-ID 2423129-0. - Vol. 19.2022, 3, p. 447-474
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| Subject: | Campaigns | COVID-19 pandemic | Mental health | Social marketing | Stages of change model | Transtheoretical model of change | Coronavirus | Social Marketing | Psychische Krankheit | Mental disorder | Epidemie | Epidemic | Wirkungsanalyse | Impact assessment |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12208-021-00307-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013435724