Proposed concept of segmentation of traditional Japanese emissive market for managing tourist promotion of Mediterranean countries
Year of publication: |
2015
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Authors: | Šerić, Neven ; Vitner Marković, Silvija ; Tamari Tutnjević, Svemir |
Published in: |
Analele ştiinţifice ale Univerşităţii Alexandru Ioan Cuza din Iaşi. - Iaşi : Ed. Univ. Alexandru Ioan Cuza, ISSN 0379-7864, ZDB-ID 1238064-7. - Vol. 62.2015, 3, p. 313-324
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Subject: | promotion | segmentation | emissive market | adjustment | Japan | Emissionshandel | Emissions trading | Treibhausgas-Emissionen | Greenhouse gas emissions | Mittelmeerraum | Mediterranean region | Marktsegmentierung | Market segmentation | Tourismusmarketing | Tourism marketing |
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