Proposing a sales performance motivational framework for B2B sellers in services firms
Year of publication: |
2024
|
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Authors: | Rodríguez, Rocío ; Roberts-Lombard, Mornay ; Høgevold, Nils M. ; Svensson, Göran |
Published in: |
European research on management and business economics. - Amsterdam : Elsevier B.V., ISSN 2444-8842, ZDB-ID 2855404-8. - Vol. 30.2024, 1, Art.-No. 100235, p. 1-14
|
Subject: | Cognitive choice | Goal orientation | Intrinsic motivation | Outcome productivity | Motivation | Leistungsmotivation | Work motivation | B-to-B-Marketing | Business-to-business marketing | Verkaufspersonal | Salespeople | Kognition | Cognition | Lieferantenmanagement | Supplier relationship management |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1016/j.iedeen.2023.100235 [DOI] hdl:10419/294137 [Handle] |
Classification: | M2 - Business Economics ; M3 - Marketing and Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
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