Extent: | XXVI, 230 S. |
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Type of publication: | Book / Working Paper
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Type of publication (narrower categories): | Bibliographie |
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Language: | English |
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Notes: | Includes bibliographical references and index |
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ISBN: | 0-470-38118-3 |
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Classification: | Marketing |
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Source: | |
Persistent link: https://www.econbiz.de/10004927156