Quality function development : a new paradigm for involving customers in product development process
Year of publication: |
2009
|
---|---|
Authors: | Sharma, J. R. ; Rawani, A. M. |
Published in: |
International journal of quality and innovation. - Genève : Inderscience Enterprises, ISSN 1756-6975, ZDB-ID 2503648-8. - Vol. 1.2009/10, 1, p. 16-36
|
Subject: | Beziehungsmarketing | Relationship marketing | Innovation | Produktmanagement | Product management | Qualitätsmanagement | Quality management |
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