Quantitative insights from online qualitative data : An example from the health care sector
Year of publication: |
2018
|
---|---|
Authors: | Pitt, Christine ; Mulvey, Michael ; Kietzmann, Jan |
Published in: |
Psychology & Marketing. - Wiley, ISSN 0742-6046, ZDB-ID 2002068-5. - Vol. 35.2018, 12 (06.11.), p. 1010-1017
|
Publisher: |
Wiley |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Quantitative insights from online qualitative data : an example from the health care sector
Pitt, Christine, (2018)
-
Artificial intelligence : building blocks and an innovation typology
Paschen, Ulrich, (2020)
-
Pitt, Christine, (2023)
- More ...