Quantitative research on the concept of marketing assimilation and operationalization by local organizations in practice
Year of publication: |
2015
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Authors: | Zait, Luminita |
Published in: |
Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau". - Bacau : [Verlag nicht ermittelbar], ISSN 2344-1321, ZDB-ID 2733245-7. - Vol. 21.2015, p. 161-173
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Subject: | organizational structure | marketing department | traditional department | marketing job | overlapping competences | job description | market orientation | Organisationsstruktur | Organizational structure | Marketing | USA | United States |
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